The broker...

Works in conjunction with the "Mailer" or Creative Agency to get their message/request into the hands/mailboxes of like-minded individuals who might respond favorably to that message/request.   This is accomplished by research, analysis, negotiations, relationships, experience, calculations and tenacity. 

It is the combination of “what” you sent, to “whom” you sent it, the “cost” and the “revenue” that makes prospect mailing effective in reaching the mailer’s goals.  

Why do I need a list broker?

 A list broker's job is to know the list marketplace better than anyone else--to know how to negotiate lower costs and to recommend more responsive lists that will respond best to your offer. 

And since it will cost you the same (our commissions are paid by list owners who prefer to work through known list brokerage firms like ours) you will receive the benefit of our experience, exposure and volume when you partner with us.